w3 awards silver
Each year the W3 Awards, judged by the esteemed International Academy of the Visual Arts, honors outstanding creative work on the web in a number of different categories for marketing programs, websites and videos. This year, LAUNCH is proud to announce that we’ve taken home two awards for excellence on the web for our work with Sara Lee!
October has been a busy month. LAUNCH attended and participated in two industry events to gather new insights and proudly display our work. The National Association of Convenience Stores (NACS) conference is one of the 50 largest annual trade shows in the U.S; LAUNCH attended to check out the most comprehensive representation of products and services for the convenience industry. Read More »
Launch’s very own digital strategy guru lends his expert opinion on mobile bars codes, popularly known as QR Codes, in the CPG Matters story “CPGs Prep For Growth in QR Code Promotions.”
See what he has to say here: http://bit.ly/gS8d4A
What’s more of an honor than competing in one of the most prestigious marketing competitions in the industry? Being asked to judge it!
Our very own Jim Gelder, VP Creative, was chosen to judge the 2010 REGGIE awards. Since 1983, the Promotion Marketing Association’s REGGIE awards have recognized marketing agencies’ top programs from the previous year. To be considered REGGIE-worthy, the agencies must use their creativity to formulate campaigns that promote brands, while motivating consumers and accelerating sales.
We just received our copy of the November|December issue of Graphic Design USA. And we’re excited to be in it.
Each year, the Davey Awards honor small firms that have big ideas. We’re proud to announce that Launch received a slew of them this year.
The Davey Awards are the largest and most prestigious awards competition exclusively for the “Davids” of creativity. Just as David defeated the giant Goliath with a little rock and a great idea, the Davey Awards take their name from the Biblical story of David and Goliath, honoring small firms that utilize innovative ideas rather than million-dollar budgets.
The Launch-created BERNINA Swiss Auction promotion, winner of both the 2010 Gold REGGIE for small budget promotions and a Silver Globe award, will be the subject of a Promotion Marketing Association (PMA) webinar next week. Scheduled for 1 p.m. CT on November 9th, this webinar will feature Launch’s SVP/Chief Creative Officer Tom Baer and BERNINA’s VP Marketing Gail Wheeler as presenters. Read More »
When Launch created the “Swiss Auction” promotion for BERNINA, we knew we had come up with something unique and different that would drive traffic to dealers and help them sell BERNINA sewing machines. We just didn’t know that our industry peers would agree that it was a pretty special program.
Then in March of this year the program was awarded a Gold REGGIE. We thought that was pretty impressive, since we were competing with the best promotions in America. Now the Swiss Auction has been awarded a Silver Globe, an even more impressive feat, given the Globes are a worldwide competition between top award winners from 28 countries. With a panel of 140 judges from 22 countries, the Globes winners truly represent the best of the best. A total of 48 awards are given out, three in each of 16 categories, and in this year’s competition, the Swiss Auction was one of only five winners from the U.S.
