Launch Helps Swingline Stapler Give Consumers a “No Worries” Tax Break
“No Worries” sweepstakes offered consumers a $25,000 tax break to reduce Americans’ tax-time worries and give them a break on their tax payments. Over 550,000 consumers entered the sweeps via a promotional website and through mail-in entries.
Launch Partners Sanford with Subaru for “OutBack To School” Promotion
Prize partner Subaru offered up their Outback station wagon as the perfect prize for Sanford’s back to school selling season. In-store modular displays supported the sweepstakes along with a promotional micro-site. The winner could not have been luckier as he was a father of 6 children.
Package Design Magazine features Launch’s branding and packaging work for World’s Finest Chocolate, including updating the brand identity.
Launch Takes Jelly Belly International with Flavor Adventure Promotion
The promotion – the first-ever multi-market international effort for Jelly Belly – aimed to increase sales, awareness and buy-in from brokers, sales forces, and retailers. The promotion resulted in sales increases ranging from 19% to 25% throughout Canada, Germany, Japan and the UK.