What tablets mean for marketers this holiday season

Digital & Mobile, Trending & Insights | November 30th, 2011 | By Launch

In the last week of October, the Pew Research Center’s Project for Excellence in Journalism released a study called The Tablet Revolution. This study gives great insight on tablet usage. While the study focuses primarily on how people read and receive news on their tablets, we can get key takeaways on how tablets will play a role in shopping this holiday season.

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